I was born in Adana in 1976. I am one of the 3 children of a retired family. In 1999, I graduated from the Faculty of Economics and Administrative Sciences of Çukurova University. I worked in various sectors during my university life and after graduation. I worked in different sectors and various positions, from being a waiter to being a bellhop at hotels, from being a civil servant at Turkish Airlines to sales marketing and strategy consultancy of some national and international companies.
I stepped into the construction industry in the 2000s. The economic crisis in the world and in our country had a negative impact on the construction sector, which I was also in. Therefore, I broke into the Beauty and Personal Care sector as a Beauty Salon Operator. After several years of salon management experience, I realized that I love this industry, I can be successful in this field and there is a lot of work to be done. Especially after seeing the problems experienced by the entire industry, including me, about the epilation devices, I focused especially on this issue. I researched and examined all the companies operating in Turkey. Although many people in the industry told me about the ease of importing the device from abroad and how profitable that would be; as a Turkey lover, I always believed that a device to be produced in my own country would be more beneficial for both our country's economy, the industry and for myself. We gathered with a few friends and started producing Vortex which is currently the most preferred device in Turkey. When I set out on this road, there were only 2 people with me. Now, we have also bought the production factory and we currently employ 47 people in total, 27 in the factory and 20 in sales. Thankfully, we have created a great economy with both our friends within our organization and our business partners in about 5000 salons using our devices.
We have never been limited to what we have done so far. We have always tried to produce better devices and we are still doing so. This is why we are constantly monitoring technology, cooperating with university professors who are leading experts in their field, and receiving consultancy services from them. Our engineer friends in our factory get involved personally in these developments.
We are at the very beginning of life. I would like to introduce İşkar Group to the world with the world's best-known epilation device brands. It may currently be the most preferred device in Turkey, but the main thing is to maintain this and to make our brand a global one. Of course, we have to work harder for this and invest more in research and development. We are aware of all of them and we have the energy, strength, and determination to do it all.
By participating in fairs abroad, we aim to introduce our technology to the entire world. We are strong enough to compete with world brands and we want to promote our brand and devices all over the world. We also intend to further develop our portfolio and we have studies for new devices. So we are in continuous development.
I would like to express my gratitude to all my colleagues and our valuable users who helped us reach these days, have been with me since the first day, supported the growth of our company and always took us one step further, regardless of the conditions. İşkar Group continues to develop and grow in unity and solidarity.